agencies

Digital Marketing Pioneer | Media Innovator | Executive Coach

Overview With over 20 years of experience driving impactful campaigns across African markets, Waithera Kabiru has established herself as a pioneering force in media and digital marketing. Her expertise spans the CPG, Media, and Telecommunications industries with a special focus on digital transformation, media innovation, and eCommerce strategy. Waithera Kabiru’s career exemplifies the evolution of…

My Professional Profile

Waithera is a seasoned marketer with specialist capabilities in media, digital and eCommerce. Over the last 20 + years, she has been a pioneer in media and digital marketing, leading execution of impactful marketing campaigns in various African markets in the CPG, Media and Telecommunications Industries. Waithera is the lead of the Africa Digital Hub…

What Happens in Vegas…

The LIA 2018 judging in Las Vegas is over. This year, LIA celebrates 10 years of judging in Las Vegas. “We were very happy that Waithera Kabiru, Head of Media Futures and Digital, EABL, accepted our invitation to be part of the New and Social Influencers jury. This is her inaugural judging experience with LIA…